Blogging and site-building And Snail mail For The Home Service Business

Do you own a house repair organization? Are you thinking of starting a blog or creating a Facebook page but they have no idea where to start? Having a existence on the Internet is a powerful way to gain clients and update existing ones about your business. Hard part is definitely finding things to post the ones potential customers might actually want to browse. Even harder than that, is finding new ways to post day after day. One way to cure this problem should be to come up with a program for offering relevant content. Here at Generation 3 Electric in Phila., we constructed a wipe-off board to hang on the wall structure and help us through this issue. We call it? The Idea Engine.? On one area of the table, there are spots from which we can draw strategies, such as specialist stories, You Tube, get together and product demonstrations and stories about jobs. On the reverse side of the panel is a set of places to post that articles. Most of our content keeps growing our blog initially, and then it gets linked onto our Facebook web page and finally gets tweeted. Here are several ideas of where to find happy to post about your company: TECHNICIAN STORIES. Inside our weekly technician meetings, we talk about different jobs all of us? re currently working on and have just finished up. From time to time our experts will inform a story that may be interesting, cheeky or instructive. We cause them to become take images with their camera phone, or videos of just one another executing interesting duties. These photos/videos are brilliant content that your customers will consider at quickly, without having to examine too much (include a brief explanation of each picture you post). Your customers could possibly laugh, are relevant or even content a comment in response on your story. Should your techs forgot to take photos, you can post a created version; just remember to keep it brief and interesting/funny/informative. SEARCH YOU TUBE. The net is full of fun things to take a look at. When the telephones are sluggish, I tend to carry on You Tube and search for content that we find pertains to the business I actually do and that my clients may enjoy observing. After you find the content, all you need to do is click the show button to publish to Facebook/Twitter or cut and paste the HTML into your blog page. Last week I posted a fantastic documentary about Nikola Tesla, a founder of modern electro-mechanical theory. I will often seek out videos regarding electricity or perhaps Philadelphia, in order that the content is straightforward to correspond with by each of our local customers. DO A JOKE SEARCH. Add? t consider your blog or Facebook webpage too really. Sometimes it is just fun to look up a tale that connects into your organization. For example, Queen: What have the light lamp say to the generator? A:? I really have a charge away of you!? OK, that is corny, but no one wishes to read a blog that looks like a great instruction manual. HAVE PICTURES AND VIDEOS OF YOUR VENDORS. We bring numerous vendors in our every week meetings to teach our consultants how to sell their new products. This is also a good way to get articles for your web log or Facebook or myspace page. Suppliers love to offer you information so when you content their info, it? h like free advertising. Consequently, this information can also be useful for the clients. After all, an informed customer won? t need the hard sell; they may research the products and know what they want to purchase from you. CUT AND COMPOSITE FREE ARTICLE CONTENT. Look up free articles on the search engines and you will find a list of websites that contain hundreds. Many internet writers and businesses provide content for you to use for free. They create these articles hoping that a blogger like you should repost all of them and include the link back to your site and key words that will help them boost their own net ranking. RESPONSE COMMON CONCERNS. Search the web for problem and remedy discussion boards, particularly if they are local. As you read through them, seek out questions linked to your field of expertise that you will be qualified to reply to. If the same issues keep coming up, you know it ought to be a topic on a lot of people? s heads. After you have determined something that a lot of people have questions about, post it in your blog together with your answer. LOOK INTO THE CALENDAR. You will find lots of weird little getaways out there. Stage them to be able to your customers! Want people a cheerful Doctor? beds Day or remind them to show their clocks back in the get. Was today Elvis? nasiums birthday? You are know that Elvis was an electrician, best? People consume this stuff up. The best way I have discovered to come up with happy to post is usually to write all this down and make that systematic. I just walk up to my idea engine in the morning (conveniently located on the approach into the office), and consider which belonging to the? idea entrepreneurs? best fits my mood. We have always trying to find more ways to get content to our clients. If you have additional ideas, make sure you post these people on Generation 3 Electric? s Facebook game page. Read more: